Children’s Media. How does illustration and/or animation aimed at children address and engage its target audience?

How does illustration and/or animation aimed at children address and engage its target audience. looking at design/ colour Children’s Media. How does illustration and/or animation aimed at children address and engage its target audience? Discuss in relation to 2-3 specific examples, with reference to one or more of the following: character design; relations between image and text; environment; materiality.